SAMSUNG – Xcover Pro

SAMSUNG – Xcover Pro

Agency
DiMassimo Goldstein
Production
Bonfire
Postproduction
Juice

Samsung's previous campaigns were starring actors. This time COVID made that impossible. A full CG spot was the way to go! The XcoverPro official global campaign – done remotely in 5 weeks. This video is a tribute to essential workers, as the smartphone is dedicated to them. It's perfect for these trying times – durable, fitted to work in various conditions.

  • Client

    • Samsung

  • Production Studio

    • Bonfire

  • Creative Director

    • Aron Baxter

  • Producer

    • Tierney Farrell

  • Agency

    • DiMassimo Goldstein

  • Executive Creative Director

    • Paul Fix

  • Creative Director

    • Chris Martin

  • Art Director

    • Ernest Chan

  • Producer

    • Karen Tomlin

  • Postproduction Studio

    • Juice

  • Postproduction Support

    • Dash Dot Creations

  • Producer

    • Jurand Szela

  • Art Director

    • Marcin Karolewski

  • CG Supervisors

    • Selim Sykut
    • Andrzej Sykut

  • Asset Artists

    • Piotr Koczan
    • Kacper Kyc
    • Patrycja Boś
    • Daria Szczypiorowska
    • Jakub Mrozek
    • Łukasz Kubiński
    • Julia Szmit

  • Character Artists

    • Patrycja Boś
    • Kacper Kyc
    • Katarzyna Seńczuk
    • Przemysław Nawrocki

  • Grooming Artist

    • Jarosław Handrysik

  • Texturing & Shading Artists

    • Andrzej Sykut
    • Patrycja Boś
    • Daria Szczypiorowska
    • Kacper Kyc

  • Rigging Artists

    • Marcin Orzechowski
    • Tymoteusz Juras

  • Layout Director

    • Tomek Woroniak

  • Layout Artists

    • Tomek Woroniak
    • Anna Kuczyńska
    • Paweł Żugaj
    • Tymoteusz Juras

  • Animation Artists

    • Anna Kuczyńska
    • Marcin Orzechowski
    • Martyna Marek
    • Tymoteusz Juras
    • Paweł Żugaj
    • Waldek Nalepa
    • Monika Migdalska
    • Adrian Adamus-Cepa

  • Mocap Artits

    • Aleksandra Kugacz-Semerci
    • Dawid Mońka

  • Mocap Record

    • Waldemar Nalepa

  • Assembly & Rendering

    • Andrzej Sykut
    • Tomasz Gugała
    • Łukasz Walicki

  • Compositing Artists

    • Selim Sykut
    • Łukasz Walicki

  • Concept Artits

    • Marcin Karolewski
    • Ikhwan Walliyuddin

  • Cloth Sim Artist

    • Marcin Orzechowski

  • FX Artist

    • Paweł Pojedynek

Related

  • electronics
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