PEPSI – Salah Goes Russian

PEPSI – Salah Goes Russian

Agency
MediaPro
Director
Eric Will
Production
Ovideo Barcelona
Postproduction
Juice

With the exception of the Egyptian backdrops, every postproduction detail in this epic spot for Pepsi featuring legendary soccer player Mohamed Salah was created by Juice. The spot presented a few technological challenges in creating the massive crowd and a few furry undulating creatures. Also, feeding a wooly mammoth for a day and holding it in place while we rendered the scene called for some exceptional production skills.

This is a director’s cut.

  • Client

    • Pepsi
  • Agency

    • MediaPro
  • Creative

    • Daniel Eisen Grünberg
  • Producer

    • José Maria Caro
  • Director

    • Eric Will
  • DOP

    • Luis Guijarro Álvarez
  • Production Studio

    • Ovideo Barcelona
  • Executive Producer

    • Miriam Boadella
  • Producer

    • Theresa Lucas
  • Line Producer

    • Marta Pérez-Porro
  • Service Production Egypt

    • The Talkies
  • Executive Producer

    • Sherif Farid
  • Producer

    • Shady Amir
  • 1st AD

    • Dido Abdelbar
  • Line Producer

    • Khaled El Ghandour
  • Line Producer

    • Ziad Hany
  • Stunt Coordinator

    • Andrew Mckenzie
  • Wardrobe Stylist

    • Sundos el Ayoub
  • Service Production UK

    • Madam
  • Executive Producer

    • Michelle Stapleton
  • Wardrobe Stylist

    • Lori Wiechec
  • Grading

    • Didier Le Fouest @ Digital District Color
  • Music

    • AOC Paris
  • Postproduction Studio

    • Juice
  • Postproduction Support

    • DashDot
    • Gyar
  • Producers

    • Bartłomiej Spasowski
    • Łukasz Kubiński
  • Postproduction Supervisor

    • András Piroska
  • Head of CG

    • Áron Hargitay
  • VFX/CG Supervisor

    • Marcin Orzechowski
  • CG Generalist

    • Gyula Némedi
  • Lead FX Artist

    • László L. Ujvári
  • FX Artist

    • Dömötör Kővágó
  • On-set Supervisor

    • Paweł Białowąs
  • Art Director

    • Wojciech Magierski
  • Character Animation Artist

    • Gergely Káli
  • Animation Artist

    • Dániel Papp
  • Concept Artists

    • Zuzanna Gałuszka
    • Przemysław Nawrocki
    • Maciej Haraf
    • Wojciech Tunikowski
  • Texturing/Matte Painting Artist

    • Diana Nagybakay
  • Rendering Artists

    • Ádám Mariházi
    • Sándor Garaczi
  • Lead Compositing Artist

    • Richárd Nagy
  • Compositing Artists

    • Paweł Białowąs
    • Przemysław Czapla
    • Szymon Jaskuła
    • Krzysztof Łucki
    • Tomasz Potakowski
    • Marcin Woźniacki
    • Kazimierz Liberski
    • Maciej Żuk
    • Krzysztof Opieka
    • Paulina Onufruk
  • Nuke Compositing Artist

    • Kristól Gaál
  • Flame Compositing Artists

    • Áron Németi
    • Balázs L
  • IT Support

    • Jarek Ćwirzeń
  • Team Coordinator

    • Maciej Tunikowski
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