Approved Vendor

PEPSI – Salah Goes Russian

Agency
MediaPro
Director
Eric Will
Production
Ovideo Barcelona
Postproduction
Juice

With the exception of the Egyptian backdrops, every postproduction detail in this epic spot for Pepsi featuring legendary soccer player Mohamed Salah was created by Juice. The spot presented a few technological challenges in creating the massive crowd and a few furry undulating creatures. Also, feeding a wooly mammoth for a day and holding it in place while we rendered the scene called for some exceptional production skills.

This is a director’s cut.

Client
Pepsi
Agency
MediaPro
Creative
Daniel Eisen Grünberg
Producer
José Maria Caro
Director
Eric Will
DOP
Luis Guijarro Álvarez
Production Studio
Ovideo Barcelona
Executive Producer
Miriam Boadella
Producer
Theresa Lucas
Line Producer
Marta Pérez-Porro
Service Production Egypt
The Talkies
Executive Producer
Sherif Farid
Producer
Shady Amir
1st AD
Dido Abdelbar
Line Producer
Khaled El Ghandour
Line Producer
Ziad Hany
Stunt Coordinator
Andrew Mckenzie
Wardrobe Stylist
Sundos el Ayoub
Service Production UK
Madam
Executive Producer
Michelle Stapleton
Wardrobe Stylist
Lori Wiechec
Grading
Didier Le Fouest @ Digital District Color
Music
AOC Paris
Postproduction Studio
Juice
Postproduction Support
DashDot, Gyar
Producers
Bartłomiej Spasowski, Łukasz Kubiński
Postproduction Supervisor
András Piroska
Head of CG
Áron Hargitay
VFX/CG Supervisor
Marcin Orzechowski
CG Generalist
Gyula Némedi
Lead FX Artist
László L. Ujvári
FX Artist
Dömötör Kővágó
On-set Supervisor
Paweł Białowąs
Art Director
Wojciech Magierski
Character Animation Artist
Gergely Káli
Animation Artist
Dániel Papp
Concept Artists
Zuzanna Gałuszka, Przemysław Nawrocki, Maciej Haraf, Wojciech Tunikowski
Texturing/Matte Painting Artist
Diana Nagybakay
Rendering Artists
Ádám Mariházi, Sándor Garaczi
Lead Compositing Artist
Richárd Nagy
Compositing Artists
Paweł Białowąs, Przemysław Czapla, Szymon Jaskuła, Krzysztof Łucki, Tomasz Potakowski, Marcin Woźniacki, Kazimierz Liberski, Maciej Żuk, Krzysztof Opieka, Paulina Onufruk
Nuke Compositing Artist
Kristól Gaál
Flame Compositing Artists
Áron Németi, Balázs L
IT Support
Jarek Ćwirzeń
Team Coordinator
Maciej Tunikowski